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Mobile Content Studio
Users without any prior experience create their own ringtones, wallpapers and screensavers. Using pre-purposed assets including 3000 audio tracks, and sourcing images from the PC and Via MMS, Virgin subscribers can easily create original mobile content
Community and Social Networking
Once users create content they can share it with it other Virgin Subscribers. All content is screened using human and technology-driven screening tools. Once content is approved, other users can tag, rate, comment and interact around content creations both on the web and via mobile web/WAP
Rewards
9 Track Mind directly integrated into Virgin's pre-paid billing system to debit users for content purchases but also reward content contributors with cash-back on their Virgin Mobile cash balance. Studio V is the first US-carrier branded user-generated content program, but the only UGC program in the world to reward customers who drive content revenue with real time incentives. Instant gratification drives a continuous flow of content creation, discovery and consumption
See it in action:
Studio V: Virgin Mobile USA »
Studio V: Virgin Mobile Canada »

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